At REBEL INTERACTIVE, we start with the belief that brands have the power to make the world a better place. Since 1999, we’ve been partnering with businesses, nonprofits and visionary individuals to create authentic brands that breakthrough!
Our award-winning, full-service branding agency specializes in bringing Breakthrough Brands to Life. Whether you’re looking to elevate your existing brand or craft a new identity, our innovative and authentic approach ensures you reach the next level— and do so with purpose.
REBEL brings well-rounded, out-of-the-box thinking to every project. Our collaborative Think Tank model fosters professional, momentum-driven solutions that push your brand into the future.
Traditional marketing reaches only 25% of your brand’s potential. Our Breakthrough Branding™ approach taps into internal and external audiences—Leadership, Staff, HR, Operations, and Sales—unlocking 100% of your brand’s power for exponential growth. Let’s Talk About Your Brand Agenda
You own what you pay for. All work and creative rights are transferred upon final payment—no hidden fees, royalties, or licenses. We offer flat fees and transparent retainer plans so you can focus on what truly matters: results with an impact. Request a Free Discovery Session to Get a Quote
Hey there, I’m MJ McBride, a global thought leader in branding and the co-founder of REBEL INTERACTIVE, a digital branding agency that specializes in brand consulting. More than just a brand activist, I am “The REBEL Brand Evangelist,” passionate about helping entrepreneurs, companies, non-profits, and individuals understand, build, and capitalize on their brands. Through interactive workshops, seminars, and speaking engagements, I guide my clients to discover their authentic, breakthrough brands.
When I’m not evangelizing for brands, you’ll probably find me riding my Harley named “Bling” on the open road or captaining the “Rebel Queen” in open water. I love engaging with people and helping them uncover their personal brand potential.
Over the past two decades, I’ve led thousands of seminars on branding and thrive on being on stage—whether as a keynote speaker or leading breakthrough branding sessions. My new book, Personal Brand Power, expands upon my popular Access to Personal Brand Power Workshop and aims to help one million people access their natural personal brand mojo. I believe a life lived true to yourself—based on authenticity, inspiration, and passion—is a life worth living.
I look forward to connecting with you—eye to eye—and encouraging you to embrace the gold in everything, choose your path, and enjoy the ride!
As the Founder and Agency Partner at REBEL, I drive creative brand strategies to create cutting-edge digital branding campaigns that resonate with our client’s target markets and diverse audiences. We LOVE our REBEL clients and are honored to help them build authentic brands that make the world a better place.
In addition to my work at REBEL, I am a co-owner of Chicks In Charge LLC, a downtown Omaha commercial real estate company. Our commercial real estate holdings serve a number of successful small businesses that contribute to the vibrant and dynamic downtown community.
I’ve served on several boards in the downtown Omaha community. Currently, I am a founding member and VP of the Little Bohemia Business Improvement District and also am active in the Little Bohemia Business Association. Past boards include: the Downtown Omaha Improvement District, the SOMA Neighborhood Association Board and the Old Market Association Board. All of these roles have allowed me to contribute to the growth and revitalization of our thriving downtown community.
I am a huge animal welfare advocate and LOVE Boston Terriers. Lucky for me, the MidAmerica Boston Terrier Rescue is located in Omaha and I do volunteer activities for them including event participation, rehoming transportation and adoption follow up calls.
I do this work so I can help these dogs thrive and find forever homes.
The REBEL YELL has always been about bringing cool people from all walks of life together to celebrate everything REBEL. Do we actually YELL? Yes, when Billy Idol comes to town, or the Fireball Shots start following…
The “Yell” is our time to celebrate all the REBEL Brands out there that Make the World a Better Place.
Things were a little different back then…
Everyone had a phone book ad!
When we started out in 1999, we knew a couple things: 1) We wanted to be a branding agency that put authenticity into advertising and marketing. 2) We wanted to be an incubator for “absolutely anything is possible.” And, 3) We would always be thought leaders in branding who would inspire extraordinary breakthroughs in an everyday kinda way.
We chose our name: REBEL, after Caroline’s motorcycle, and started creating the REBEL Brand. Our Omaha space is tagged: REBEL Square. Our conference room invites you to sit at our big red REBEL table. The REBEL Dumpster isn’t brown. Our people are known as the REBELs. Our following of REBEL YELLers join in our regular agency parties to drink the REBEL Kool-Aid. Our REBEL Pup, Bella, is the greeter and the closer. The bar, the ping pong table, the workshop chairs, the drum set, the kitchenware, even the red striped parking lot – were all intentional – to bring the REBEL Brand experience to life.
We discovered that the more REBEL we became, the more like-minded people we attracted. The more we gave, the more we got. The more we stood for freedom, the more secure we became. And just like we teach our clients, our Brand Soul became our compass. Breakthrough after breakthrough, we built our Agency with our very own Be Your Brand, Breakthrough Approach – an authentic path to “Being your brand.”
MJ’s family invented the Quaker Oats brand!
Caroline’s grandfather designed the original Mutual of Omaha logo in the 50s.
